Send email and push notifications with your in-app messages using Workflows

⭐️  What's new
You can now send email and push notifications in Appcues with Workflows. Send messages in one place, powered by the same product usage data you trust for in-app experiences—so every message is connected, every follow-up is smart, and every touchpoint drives users forward. Plus, you can track it all in a single view.
📌  What are Workflows?
Workflows let you reach users outside of your product and turn scattered messaging into a seamless experience. When a user takes action (or doesn’t), Workflows automatically send the next best message—whether that’s an email nudge or a push notification—so nothing gets lost and engagement stays strong.
💡 How to use Workflows
Start with real user behavior: 
Trigger messages based on what users do (or don’t do) in your product.
Connect your channels: 
Build emails, and push notifications that work together to bring users back to your product.
Drive users into in-app experiences:
 Link email and push notification buttons directly to Flows to keep users moving forward.
Track success:
 No more stitching together data—track how messages impact behavior across channels, all in one place.
🙌  What you can do with Workflows
From onboarding to retention, Workflows help you create a connected experience that keeps users moving forward. Here are some of the top use cases:
Onboarding: 
Welcome new users with an in-app Flow and Checklist, then email them if they don’t complete key steps. 
Re-engagement: 
 Detect inactive users and send an email reminder to log in linked to an in-app tour showcasing what’s new.
NPS follow-up: 
Collect an NPS score in-app, then send an email asking promoters to leave a review or reach out to detractors with personalized follow-up.
🚀  Ready to get started?
All customers can explore and build Workflows anytime—publishing is free for 60 days, then available as an add-on. Log in now to start building! Need help? Check out our support docs or explore an interactive demo to see it in action. 🚀